After nearly 50 years in Connecticut, The LEGO Group announced Tuesday that it will relocate its U.S. headquarters to Boston to tap into the city’s skilled talent pool.
The Denmark-based company has based its U.S. operations in Enfield, Connecticut since 1975, and it currently employs 740 full-time employees in its offices there. Those Connecticut employees will be offered relocation assistance if they choose to move to Boston, where the company said it is currently searching for a “central Boston” office space.
The LEGO Group will begin moving in mid-2025 and expects to be completely settled into its new Boston office by the end of 2026.
“Boston is ranked one of the best cities in the world to attract and retain talent. This, along with its world-class academic institutions, skilled workforce and great quality of life makes it an ideal location for our U.S. head office,” Skip Kodak, president of The LEGO Group in the Americas, said in a statement. “We have exciting plans for the next phase of growth and hope we can retain many of our current team, as well as attract new colleagues.”
The LEGO Group already has a presence in Boston. In 2016, the company opened a 20,000-square-foot office in the Back Bay neighborhood for its LEGO Education division. This division develops hands-on classroom materials for preschool, elementary and middle school students with the goal of sparking their interest in science, technology, engineering, arts and math, or STEAM, subjects.
While growing its new Boston headquarters, the company also plans to create new roles in its Back Bay office.
The LEGO Group also has long-standing ties to MIT. In 1985, LEGO entered into a long-term partnership with the university to teach computer coding to children. In 1998, LEGO and MIT launched the first LEGO Mindstorms programmable brick to introduce children to robotics.
The headquarters relocation announcement comes just seven months after LEGO announced that it would build a $1 billion carbon-neutral manufacturing facility in Virginia. Construction crews are expected to break ground on that facility in April.
