Integrated Media Planner

WHO WE ARE 

At Basis Technologies, we empower agencies and brands with cutting-edge software that automates digital media operations. Our all-in-one platform supports seamless planning, reporting, and financial reconciliation across direct, programmatic, search, and social media.

We’re not just building advanced technology; we’re also building a culture where passionate, motivated individuals come together to drive meaningful change. Our commitment to inclusivity and growth ensures our employees thrive both professionally and personally.

With our headquarters in Chicago, we offer flexible work options across the U.S. and Canada, including remote, hybrid, or on-site at headquarters.

*Please note: This role requires working in CST or EST time zones to align with client needs.

ABOUT THE TEAM

The Strategic Media Services (SMS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, SMS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns.

This position will be responsible for developing and monitoring media plans. This role will be responsible for managing media fundamentals education while stewarding media execution for a suite of Basis clients. 

WAYS YOU’LL CONTRIBUTE

• Leveraging a strong understanding of the digital media landscape and the latest Basis products and solutions to craft strong media planning recommendations tied to the overarching strategy
• Delivering integrated media plans considering all media channels based on clear rationale
• Maintaining a understanding of all syndicated media tools and how they can contribute to the planning task at hand
• Collaborating with analytics team to ensure media strategies and reporting insights/deliverables are aligned to business objectives and measures of success
• Negotiating with vendors to secure the best inventory and pricing available for our clients
• Providing guidance and assist in shaping Key Performance Indicators (KPI’s) for strategic media plans
• Cultivating strong internal relationships with associate media planners, ad operations, campaign analytics, and search and social media planners.
• Operating with a solutions-oriented approach and a high degree of client servicing
• Contributing to high levels of campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
• Acknowledging and embracing diversity of thought and opinion, and approach with Beeps, clients and vendors, regardless of background, culture, and organizational level. Specific examples include, but are not limited to:
• Engage Actively in Diversity, Equity, and Inclusion (IDEA)
• Pursue Continuous IDEA Development
• Cultivate an Inclusive Work Environment

WHAT YOU BRING TO THE TABLE

• 2+ years of experience in digital media planning and buying
• Understanding and interest in programmatic media and real-time bidding
• Experience working alongside a Demand Side Platform
• Strategic thinking and proactive client service skills
• Strong written and verbal communication skills
• Strong issue resolution and problem-solving capabilities
• Ability to work well in a cross functional team environment
• Passion for staying current with the latest research and media tools to guide recommendations
• Intermediate to Advanced Excel and PowerPoint skills

BONUS POINTS

• Hands on DSP buying experience
• Previous holistic media planning experience
• Experience working with a 3rd party ad server
• Experience in digital reporting dashboards such as Datorama
• Experience in holistic media planning with a focus on search and social
• Basis Certified

ANYTHING ELSE? 

Don’t have every skill listed? No problem! We know experience can be built in many ways. If you have relevant skills that aren't reflected in your resume, we encourage you to share them in an optional cover letter.  

LIFE WITH BASIS TECHNOLOGIES

We’re committed to our people’s growth and well-being because our success is tied to theirs. That’s why we’ve earned recognition as a top workplace, including: Ad Age, #1 Best Places to Work 2025, WorkLife's #1 Most Committed to Work Life Balance, and the Chicago Tribune's Top Workplaces in Chicago.

We offer competitive perks, including a flexible work week, 401k/RRSP matching, mental health support, paid sabbaticals, generous parental leave, flexible work options, and more.

Basis is proud to be an equal-opportunity employer. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, age, and beyond.

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