Local Marketing Event Manager

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.
So we expanded into software and started building integrated, omnichannel solutions - to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.
Today, we are a partner to sellers of all sizes - large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.
The Experiential Marketing team at Square brings our brand to life through immersive experiences that create meaningful connections with sellers in their local communities. As we roll out market-specific efforts across key U.S. markets, we're hiring a Local Marketing Event Manager to drive event strategy and execution that directly supports acquisition, engagement, and sales in market.
You'll identify, plan, and execute in-market experiences-from brand activations and sponsorships to grassroots community events-that integrate with broader go-to-market efforts including local media, government partnerships, influencer programs, and sales outreach. This role is ideal for a performance-minded event marketer who can think strategically, operate independently, and collaborate cross-functionally to build programs that scale impact on the ground.
You will:

• Lead end-to-end planning and execution of localized event programs as part of Square's integrated city marketing campaigns.
• Source, assess, and activate event opportunities and sponsorships that align with local market dynamics and Square's brand priorities.
• Build programs with measurable outcomes-establishing clear KPIs, capturing leads, and analyzing post-event performance to inform future efforts.
• Collaborate closely with regional sales teams to align on goals, secure staffing, and implement lead capture and routing processes.
• Partner with other Marketing functions-including Creative, Social, Comms, Brand, and Marketing Operations-to ensure alignment, amplification, and seamless execution.
• Serve as a strategic bridge between Experiential Marketing and key functions like Integrated Marketing, Government Relations, Influencer Marketing, and Partnerships.
• Manage vendor relationships, event production logistics, and day-of execution to ensure every experience delivers on brand and operational excellence.
• Travel onsite as needed to oversee production and serve as a Square brand ambassador in-market.
• Maintain budget oversight, track program spend, and ensure all activities meet compliance and brand standards.

Qualifications:

• 5-7 years of experience in experiential, event, or field marketing-agency or in-house.
• Strong performance mindset with the ability to define metrics, interpret data, and optimize for results.
• Demonstrated experience driving sales impact through event-based lead generation and qualification.
• Effective collaborator with a track record of building productive relationships with Sales and cross-functional GTM teams.
• Operationally strong and detail-oriented, with the ability to manage multiple projects across markets and timelines.
• Creative thinker with a pulse on cultural and local trends and the ability to translate insights into strategic event opportunities.
• Excellent communicator and brand steward, able to represent Square with professionalism and clarity.
• Committed to building inclusive, community-driven experiences that reflect Square's values.
• Based in the U.S. with preference for candidates in Los Angeles, Atlanta, New York, Phoenix, Seattle, Portland and Austin with flexibility to travel up to 25%, including occasional evenings or weekends.

We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, based solely on the core competencies required of the role at hand, and without regard to any legally protected class. We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we're doing to build an inclusive workplace? Check out our Inclusion & Diversity page
Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.
To find a location's zone designation, please refer to this resource . If a location of interest is not listed, please speak with a recruiter for additional information.
Zone A:
$135,200 - $202,800 USD
Zone B:
$125,800 - $188,600 USD
Zone C:
$119,000 - $178,400 USD
Zone D:
$108,200 - $162,200 USD
Every benefit we offer is designed with one goal: empowering you to do the best work of your career while building the life you want. Remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning are just some of our offering. Check out our other benefits at Block.
Block, Inc. (NYSE: XYZ) builds technology to increase access to the global economy. Each of our brands unlocks different aspects of the economy for more people. Square makes commerce and financial services accessible to sellers. Cash App is the easy way to spend, send, and store money. Afterpay is transforming the way customers manage their spending over time. TIDAL is a music platform that empowers artists to thrive as entrepreneurs. Bitkey is a simple self-custody wallet built for bitcoin. Proto is a suite of bitcoin mining products and services. Together, we're helping build a financial system that is open to everyone.