Performance Marketing Lead

About Suno

At Suno, we are building a future where anyone can make music. You can make a song for any moment with just a few short words. Award-winning artists use Suno, but our core user base consists of everyday people making music — often for the first time.

We are a team of musicians and AI experts, including alumni from Spotify, TikTok, Meta and Kensho. We like to ship code, make music and drink coffee. Our company culture celebrates music and experimenting with sound — from lunchroom conversations to the studio in our office.

About the Role

As our Performance Marketing Lead, you'll lead our paid acquisition strategy across multiple channels while working closely with our brand, growth, and analytics teams. You'll play a crucial role in scaling Suno's user base through data-driven performance marketing, combining quantitative expertise with strategic brand alignment.

Suno Performance Marketing Lead Song Description

What You’ll Do

• Drive performance marketing strategy and execution across major platforms including Google Ads, Meta, and TikTok

• Own and optimize App Store marketing strategies for both iOS and Android platforms, including keyword bidding and ASO

• Partner with data and analytics teams to build robust measurement frameworks and ensure efficient allocation of marketing spend

• Collaborate with brand and content teams to develop and test ad creative that resonates with our target audiences

• Manage relationships with external marketing agencies while ensuring alignment with internal goals and brand guidelines

• Lead experimentation and optimization of campaigns across all channels to maximize ROI

What You’ll Need

• 5 years of hands-on experience in performance marketing and demand generation

• Strong quantitative background with proven ability to analyze campaign performance and optimize spend

• Experience managing both in-house marketing initiatives and external agency relationships

• Track record of successful collaboration with brand and content teams to develop effective marketing creative

• Demonstrated expertise in either agency-side campaign optimization or in-house demand generation at consumer-focused companies

• Self-starter mentality with the ability to work independently and drive initiatives forward

• Deep understanding of digital marketing platforms including Google Ads, Meta, and TikTok

• Experience with mobile app marketing and App Store optimization

• A love of music (listening, exploring, making) is a huge plus.

Additional Notes: Applicants must be eligible to work in the US. 

Compensation

The annual salary/OTE range for the target level for this role is $130,000 - $180,000 + target equity + benefits (including medical, dental, vision, and 401k)

Benefits

• Healthcare for you and your dependents, with vision and dental

• 401k with match

• Generous commuter benefit

• Flexible PTO