Top Marketing Jobs in Boston, MA

Leads end-to-end creative production across campaigns, product launches, partner shoots, social content, and brand storytelling. Manages timelines, budgets, vendors, logistics, localization, asset delivery, and cross-functional collaboration. Builds scalable production workflows, forecasting systems, and operating processes while supporting creative quality and operational efficiency. Evaluates emerging AI-enabled production tools and helps scale WHOOP’s internal production function.

Leads integrated brand marketing campaigns focused on product innovation, health, and longevity. Translates product strategy into positioning, messaging, creative briefs, and consumer-facing activations. Coordinates cross-functional execution across Product, Creative, Performance Marketing, Media, Growth, and Communications, while managing timelines, resolving ambiguity, and measuring campaign results. Improves marketing effectiveness through strategic thinking, creative judgment, consumer insights, and actionable performance recommendations.

Leads WHOOP’s global trade marketing organization, setting strategy and operating rhythms across markets. Partners with Sales, Brand, Creative, Media, Product Marketing, Visual Merchandising, Operations, Analytics, and regional teams to deliver retail experiences, launches, promotions, training, and commercial campaigns. Owns planning, budgeting, measurement, investment optimization, and scalable processes while developing high-performing global teams and driving awareness, conversion, and sell-through.

Own lifecycle marketing strategy and performance for apparel, accessories, referrals, and promotional campaigns. Develop coordinated email, SMS, and in-app experiences, using member data, segmentation, personalization, and experimentation to drive discovery, cross-sell, repeat purchases, referrals, and growth. Analyze test results, scale effective initiatives, and partner with Growth, Marketing, Creative, Analytics, and Commercial teams.

Manage and optimize global paid media campaigns across social, search, shopping, programmatic, and emerging channels. Own budgets and forecasts, analyze performance, improve CAC and ROAS, and build testing roadmaps for creative, audiences, messaging, and media tactics. Translate insights into recommendations, reporting, and creative briefs while partnering with analytics, product, finance, creative, and brand media teams. Identify new acquisition opportunities and support efficient member growth in a fast-moving DTC environment.